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Editorial Team

Outlandishly good

During the summer of 2024 award-winning Dorset-based Badger Brewery invested significantly in their Outland brand, comprising a range of beers whose outstanding taste received endorsement at the World Beer Awards 2024. The Outland range was launched in April 2023 giving the independent family brewer a presence in the craft beer sector to complement their success […]

Gin auction is just the tonic

Ten bottles of Sir David Hempleman-Adams Explorers Grand Slam Gin, inspired and signed by the legendary British adventurer, are going under the auction hammer towards the end of November to help raise funds for Prostate Cancer UK. This inspirational new gin is the brainchild of Phil Kite, ocean rower and founder of the Adventurers Drinks […]

New partnerships announced

Warwickshire Gin Company is now producing white label gin for the Ashorne Hill Learning & Conference centre in Leamington Spa and the Delta Marriott Hotel in Warwick. Delegates attending events at Ashorne Hill Learning & Conference Centre, receive 5cl miniature bottles of the Warwickshire distillery’s Philosopher’s Daughter gin. Guests of the Delta Marriott Hotel receive […]

The new centre of whisky?

Corina Lovering from the Alexandrion Group provides an answer to the question: is Romania in the process of becoming the next major player in the production of world-class single malt whisky? It will come as no surprise to anyone that single malt whisky put Scotland on the map, a longstanding heritage that dates back to […]

Loyalty pays

According to a recent report, alcoholic drinks producers are losing out on over £27,000 a year by failing to secure repeat sales. The report, which focused on small and medium-sized producers (manufacturers, wholesalers and distributors) across the alcoholic drinks sector, found that they could unlock an average of £27,575 in repeat sales by building customer […]

Cold Town cheer

It doesn’t always follow that a strong brand identity equates to a great product or service. In too many cases the style-over-substance cliché is played out. In the case of Cold Town Beer, an artisan small-batch brewery based in Edinburgh, which launched in 2017, their strong brand identity is more than equalled by the quality […]

Indie Beer campaign

The Society of Independent Brewers & Associates (SIBA) has recently launched their Indie Beer campaign to help consumers to identify independent breweries and producers. As explained on The Morning Advertiser’s website, 75% of consumers don’t realise that international brewing conglomerates are marketing some of their brands as though they have been produced by independent craft […]

Shaken and stirred

As we reported in September, Gina Duke is now at the helm at La Quinta, a family-run restaurant and nightclub in Benfleet, Essex, founded by her father Simon Duke and his brother, Rupert. Along with managing the venue, Gina recently launched G&I Spirits Group, which produces a range of drinks, including vodka, gin and three […]

Christmas comes early

The award-winning Cornish brewery, Firebrand Brewing Company, has crafted a new variety of beer, designed specifically to toast the festive season. Silent Night Christmas Ale (4.5% ABV) will be officially launched on 1 November. As the clocks go back and the winter chill descends, this new Silent Night Amber Christmas Ale is being billed as […]

birchwater

Super smooth whisky

Having sampled the Highland Birchwater produced by Birkentree I struggled to find enough superlatives to describe the smoothness that their product adds to whisky. When I first poured the birchwater into my tumbler of whisky there was no discernible difference from adding regular water. At this stage I didn’t really expect to experience anything dramatically […]