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New no and low beer family

Surrey-based Hogs Back Brewery has launched Little Swine 0.5% to complement its existing low alcohol beer, Little Swine 2.8%, creating a family of no and low alcohol beers in time for the peak in consumer demand during Dry January.  

Little Swine Hogs Back BreweryLittle Swine 0.5% has launched in 330ml bottles and will be available in 500ml bottles from the end of January. The existing Little Swine 2.8% is already available in both size bottles and is also going to be available on draught in the very near future.  

Little Swine 0.5% is a full-bodied, flavourful pale ale, brewed with four speciality malts and three hop varieties, including aromatic Cascade from Hogs Back’s own hop garden and dry hopped with Mosaic, for a robust citrus finish. The result is a smooth, well-balanced beer. 

Commenting on the new beers, Hogs Back Brewery’s managing director, Rupert Thompson, said: “We’re delighted to be building on the popularity of Little Swine by adding this 0.5% variant. 

Hogs Back Little Swin 500ml“The distinct branding for both the new 0.5% beer and existing 2.8% create a Little Swine family, which is clearly part of the Hogs Back portfolio.

“This means that drinkers will trust the beers to deliver great taste while also being produced in keeping with our ethos of brewing sustainably and using local ingredients.”

Both the 0.5% and 2.8% beers are gluten free, which is clearly stated on the labels alongside their calorie content. The beers have an RRP of £1.85 for the 330ml bottle and £2.40 for the 500ml bottle.

Here at Hand Crafted Drinks Magazine we look forward to sampling and reviewing these beers, which from the information we have already received, have certainly whetted appetites.

For more information visit Hogs Back’s website

Categorized: Marketing, New Product